Tag: casestudy
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A personal feed is a product. With the help of which we are building a communication platform where people learn all about finance, save money and have fun. Businesses need a personal feed to sell financial products through it. Users need to have fun, learn something new, be part of an expert community. In simple words, it’s just a feed of events and news.
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How we made the personal feed in the bank app more readable by increasing 1-week feed retention rate several times over.
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How we made design career paths and criteria for transition from one role to another for designers and got an effective tool to make a personal development plan. Additionally, we helped designers understand how they can develop and what level they are at now.
I’d like to share a story about how we made a comments module and integrated them into our stories. By doing so, we increased the number of stories read and the number of days in stories by 13%. I won’t describe the case in detail here, as it is described in great detail by Misha, I will only share a few points.
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