Some significant things:

Case study · How we added a toll service on the ad submission form and increased the conversion to purchase this service by 48 %.

Case study · How we did registration by phone number and now 82% of new users successfully use it.

Pet project · A variety of unique masterclasses help to find an individual path of development and inspire people to come up with intersting ideas.

What I really love is the process of creating content, which sparked creativity to do such a project. This project is not a fatigue, but my hobby. We launched recently, however, the project is already making a killing.

Case study · How we moved the media format of loan and lease applications to the service format and increased the number of applications by 32 % and started earning more.

leadership, values and principles, hogan assessments

Education · Several sessions with Alexey Ivanov.

Case study · Saved searches. How we made a feature so that 27 % of buyers use it and achieve their goals.

my ideal process for working on a task and personal principles

Principles and process help me make effective decisions. Some I stole from others, some I invented myself. I don’t think it should be like this for everyone, but it works well for me. Check it out!

Case study · How I did a research and found several effective solutions for retention growth during the first user interaction with the app.


Case study · I'll add it soon · We have made a technical relaunch and redesign of all platforms: web desktop, web mobile, android and ios app. The goal was to make a relaunch and no to break the existing metrics.

We have developed a design system based on atoms and entities. You can study one of them in the picture, this is the entity of the post in different levels of detail, but with a single skeleton. web · ios app · android app

how we took a markup from development team into design team and increased speed of development

Case study in russian on youtube · Оnline conference RAUX 2020.

Interview · About ux and ui design in russian. I was a mentor at the programming school TMS in design section.

user interviews, impact mapping, acceptance criteria, user story

Education · Workshops. Training center itmine.

Case study · I'll add it soon · The goal is to create a unique visual language so that the brand is recognized without a logo and stands out among competitors.

We held brand sessions and presented what the brand would look like if it were a car, animal or human. As a result, we identified four features of the brand: simplicity, visibility, optimism, cheerfulness.

We ended up creating a visual language that worked through text, images, typography, color and so on.

new position · design leader

сar sales board

Case study · How we made a new car configurator for UAZ, which looks simple, clearly tells about the future car, shows the configuration and allows you to customize everything.

UAZ Automobile Company

Case study · How we developed a smart product feed in "sovest", fascinated people and helped them order an installment card.


Pet project · This is a bookshelf with books that I have read and I want to reread. I sometimes take valuable notes.


new position · product designer

сar sales board

Pet project · How we made navigation for an American gym and helped people find it in a shopping center in Belarus.


typography, layouts

Education · I completed workshop with Igor Shtang. I made a workshop project and wrote notes on it. All materials are in russian.

project · process in russian · notes in russian

Education · I graduated from Gorbunov Bureau Design School in Moscow and did a diploma project, which was hightly praised and enabled me to win the first place award.

I have improved my skills in the following disciplines: typography and layout, user interface, data visualization, prototyping, negotiations and relationships, project management.

At the entrance exam, my solution also took first place and I received a grant for free training.

diploma project · entrance exam's project · school's website

the graduate by google

Education · I was trained in the program of training specialists in the field of internet marketing. I made an online store and learned how to set up ads.

Pet project · How we made a map of the Minsk metro for tourists and got five out of five stars from transit maps.

master of economics and dissertation on e-commerce for small businesses

Education · Belarusian State University of Informatics and Radioelectronics.

New position · In 2013, I got a job at the Cheshire Cat marketing agency as a designer. Three years later, I got the position of a design leader. We launched 16 e-stores and have conducted effective advertising campaigns. I left the agency in 2017. It was a great time. I left the agency in 2017. It was a great time. A thanks!

bachelor degree in technical sciences at the faculty of computer technologies

Education · Belarusian State University.

You have read to the end. Now it's time to write to me and reach me out on or in the telegram. Perhaps you want to check out my cv.